The final year project that I have been working on for the past four months. This project relates to my future career as a UI/UX designer and was inspired by a company that I interned at.

A question that runs through my mind when I first came up with the project idea:

andreaviechoong.com

To solve this question, I created and designed a life purpose discovery website that customizes a learning pathway for millennial learners to guide and connect with their life purpose using the power of UI/UX design.

Project Objectives:

  1. Customise a learning pathway for learners based on their self-assessment results
  2. Create an interactive and engaging platform to guide and connect learners to their life purpose

Read more about my project planning, research through my presentation:

https://docs.google.com/presentation/d/168vgojkfurVI69Lc6HeIrtmRQViXHKW-nijUjqHHkCc/edit?usp=sharing

Art Direction: Typography & Colour Scheme

andreaviechoong.com

User Flow

andreaviechoong.com

After finalizing my project ideation, planning and research, I designed the website mockups using Figma.

Website Mockups

andreaviechoong.com
andreaviechoong.com

Click on this link to view the full prototype of my website:

https://www.figma.com/file/C5agHl94IbTjxP6FjTs9YG/PURPOSE-ME-Final-Prototype?node-id=1222%3A928

Social Media Marketing

I thought of marketing my website using two different social media platforms, Facebook and Instagram.

andreaviechoong.com

Check out the website trailer and full walkthrough video !

And here is a Behance portfolio that I made for this project:

https://www.behance.net/gallery/121083389/PURPOSEME

Check out my project featured in the Chrysalis Exhibition 2021, my final year showcase!!

http://thedesignschool.taylors.edu.my/chrysalis/portfolio.php?id=2

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